Rotate Device
Two Tucson legends are joining forces. eegee’s is officially partnering with Arizona Athletics as their Hometown Partner in a new three-year agreement running through June 2028.
The partnership brings our beloved frozen fruit eegees directly to Wildcat fans at Arizona Football, Men’s and Women’s Basketball home games, delivering fans the ultimate game day experience that is cool, refreshing, and unmistakably Tucson. Whether it’s cheering in the ZonaZoo or catching the action with family, fans can now enjoy their longtime favorite while supporting the Wildcats
“We’ve heard the demand for years, and we couldn’t be more excited to finally bring eegee’s back to campus,” said Chris Westcott, CEO of eegee’s. “This partnership isn’t just about concessions — it’s about community. It’s about two homegrown legacies coming together to celebrate the spirit of Tucson and the pride of Arizona Athletics.
In addition to serving up eegee’s at Arizona Stadium and McKale Center, the partnership will feature in-game promotions, giving fans chances to win free eegee’s, exclusive merchandise, and more. It’s a blend of hometown flavor and Wildcat pride designed to energize fans.
“Arizona Athletics is thrilled to partner with eegee’s, a brand that represents the heart of Tucson,” said Brian Rooney, General Manager of Arizona Sports Enterprises. “This collaboration delivers a unique and authentic fan experience while highlighting the powerful connection between our university, athletics and the local community.”
Wildcat fans won’t have to wait long to get a taste — eegee’s will make its debut at this Saturday’s home game as Arizona takes on the BYU Cougars. Fans can find the eegee’s Sweet Ride in the brand-new Food Truck Alley at Arizona Stadium. The Sweet Ride will be serving up eegee’s frozen fruit drinks to keep fans cool and refreshed as they cheer on the Cats. Fans can enjoy the infamous red and blue “Beary Down” eegee along with other classic flavors.
Now competing in the Big 12 Conference, Arizona Athletics fields 22 varsity sports teams and continues to represent the legacy, pride, and competitive excellence of the University of Arizona.
There’s nothing quite like an eegee — our signature frozen fruit drink that’s been cooling down Arizona for decades. The Sweet Ride carries on that legacy — delivering our iconic frozen fruit drinks on the go. It’s the perfect way to keep any event cool and full of flavor.
